Here’s What You Won’t See at NHL Game… And the Reason Is Outstanding

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For professional sporting events, advertisement is one of the biggest sources of revenue for teams and leagues, but one National Hockey League team just sent a message about something more important than money.

At the home opener for the Las Vegas Golden Knights on Oct.10, instead of advertisements on the boards surrounding the rink, there was one message of unity — “Vegas Strong.”

The team announced its decision on Twitter, explaining that the organization wanted to use the space to “reflect who we are” after the deadly mass shooting on Oct. 1.

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“There won’t be any advertisements on the boards tonight. Instead, our boards will reflect who we are,” the tweet read, followed by the hashtag #VegasStrong.

RWC News Here’s What You Won’t See at NHL Game… And the Reason Is Outstanding

Golden Knights general manager George McPhee told USA Today that the Tuesday night matchup against the Arizona Coyotes wasn’t going to be a “typical opener.”

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“[Tuesday] night is not about us,” he explained. “It’s about honoring and remembering the victims, supporting their families and recognizing the first responders who did tremendous work.”

The Arizona players also paid tribute to the grieving city by wearing “Vegas Strong” decals on their helmets.

RWC News Here’s What You Won’t See at NHL Game… And the Reason Is Outstanding  RWC News Here’s What You Won’t See at NHL Game… And the Reason Is Outstanding

NHL Commissioner Gary Bettman said the celebration that had been planned for the team’s first regular-season game was modified out of respect following the terrible tragedy in which 58 innocent people were killed and hundreds more wounded.

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“What will take place will be in the spirit of what I believe sports teams mean to a community — bringing people together in a sense of unity,” Bettman said.

The professional hockey players had also spent time in recent days visiting with families, going to see first responders and being a positive presence for their city, coach Gerard Gallant told USA Today.

The Golden Knights went on to win the matchup 5-2, but they also undoubtedly won the respect and admiration of Americans across the country.

H/T Independent Journal Review

Like and share this article on Facebook and Twitter if you’re proud of this NHL team for recognizing what’s most important and taking a stand for their city.

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Mac Sparc
I have been a reporter with RWC news since it's inception.

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